The design popular in the 1930s and 1960s has come back into fashion and is now visible in casual Timex watch collections. The customers around the world fell in love all over again with a streamlined design and functional style of everyday objects.

Modernism according to Timex

Timex watches are inspired by popular timepieces from the mid-20th century. They combine utility and durability with a classic streamlined design. All Timex models are synonymous with simplicity.

Modernism - how did it start?

Modernism has its roots in the post-war period. At that time, houses and estates were built across the United States for returning veterans. The rise of suburban neighbourhoods meant a higher demand for streamlined, affordable and functional furniture. More and more fashion designers began to take an interest in everyday objects designed in modernist style, the opposite trend to Art Deco. In the post-war period an aesthetic design is primarily appreciated.

Timex - which collection to choose?

Timex is a brand that understands the progress of time and the changing needs of clients. That's why all watches, both men's and women's, are characterised by excellent functionality and a beautiful design - the customers no longer have to choose between a stylish look and good performance.

Timex Waterbury TW2R69300

Timex Waterbury TW2R69300 is a stylish women’s watch, perfect for both casual and elegant wear. It comes with a round case made of stainless steel and a bracelet that perfectly fits the wrist. The black dial covered with a mineral crystal beautifully contrasts with the golden elements of the watch. The model will look great on every woman’s wrist.

Timex Ironman Classic 100-Lap Full Size TW5M03400

Timex Ironman Classic 100-Lap Full Size TW5M03400 is a great watch for men who love multifunctional accessories. At first glance, you might get the impression that the watch is an ordinary electronic product, but actually the model was created with attention to the smallest details. The watch has a water resistance rating of 100m (which allows for swimming and snorkelling), a 100-hour chronograph with 100-lap memory, 5 customizable alarms per day, a logbook recording your sports results and many more features.

Timex Expedition Gallatin Solar TW4B14500

Timex Expedition Gallatin Solar TW4B14500 is a great combination of class and functionality. The watch comes with a case with a diameter of 44m, a nylon double-layer strap in an olive shade and a black dial with a date display. The watch is powered by a solar movement that only requires sunlight to work. Timex Expedition Gallatin Solar TW4B14500 has a water resistance of 50m, which means you can take a shower or bath while having the watch on and it won't get damaged. The product has been made with particular attention to detail, so it will satisfy even the most demanding users.

Timex Command X Red Bull Cliff Diving TW5M20800

Timex Command X Red Bull Cliff Diving TW5M20800 is a stylish timepiece for tough men. It's made of high-quality materials that guarantee comfort and don't cause allergies. The watch features a digital display (with Indiglo® backlight), a chronograph with lap counter, 3 time zones, a date indicator, 100m water resistance and a hydration alarm to remind you to drink water.

Timex Essential Easy Reader Gen 1 TW2U22300

If you’re looking for a watch that will primarily serve a representative function, then Timex Essential Easy Reader Gen 1 TW2U22300 is for you. It has a solid case in silver, a genuine leather strap in black and an elegant dial with clear Arabic numerals and subtle hands. The watch is powered by an accurate quartz movement. The model will look great with any outfit.

Quality, functionality, beauty - modern design by Timex

Timex has continued producing stylish and functional watches inspired by design from the middle of the last century to this day. Check out our selection of Timex watches and choose your favourite model!