The Atlantic brand is one of the most popular Swiss watch brands in Poland - all thanks to its extremely elegant style, precise mechanisms and relatively low prices, which encourage people to buy. The unquestionably elegant style attracts many - both the lover of high-end elegance and people who simply want a precise watch.
Swiss tradition since 1888. Chic, unique style, and at the same time captivating simplicity. When you think of a universal watch, one that will appeal to everyone, only one company comes to mind. Atlantic watches - this brand is associated with everyone. Atlantic, or rather in the beginning Eduard Kummer Bettlach (EKB) was founded by Eduard Kummer in the town of Grenchen in Switzerland in 1888. Eduard Kummer is regarded as one of the founders of Swiss watchmaking - he began his adventure with watches by working for many years as a craftsman while earning a journeyman's degree. Perfecting his craft took him to France, where he earned the title of master watchmaker, and upon his return to his hometown, with the support of local residents, he established a special industrial zone. The first manufactory was just established in 1888, giving rise to the Eduard Kummer Bettlach company. The small local business, which started with 15 employees, already employed nearly 800 people by the end of the 19th century.
In its early days, EKB produced components for brands such as Longines and Certina. The first product signed as Atlantic was created in 1932, and it was the world's only waterproof watch. The company took as its logo an anchor and a circular wheel. A milestone, in the world of technological innovations, was the invention of a high-speed date mechanism using a crown in the 1950s. As is not hard to guess, this was due to Atlantic. A particularly important date in the history of the company, looking from the perspective of Poland, is 1950. It was then that the first models of the brand appeared on our home market. Interestingly, from 1965 until the early 1990s Atlantic was the most popular watch company in the country. After a two-year absence in 1998, Atlantic watches again returned to Polish wrists. In 2009 Krzysztof Holowczyc became the brand's European ambassador.
Over the 120 years of the company's existence, many outstanding and groundbreaking models were created. The most popular of these was the Worldmaster, whose success sparked the creation of a whole series of watches with this name, which are still produced today. Today the company has more than 20 different watch collections. Starting from very elegant lines like the Sealine to more sporty ones like the Seahunter Chronograph line. The hallmark of Atlantic watches is their design - the classics and simplicity in this case is on a huge plus and provides an unusual, elegant look.
In each model you will find the best Swiss ETA mechanism, which comes in quartz and automatic varieties. The quartz mechanism is powered by a battery, while the automatic one is powered by the movement of the owner's hand. For some time now, the use of the legendary ETA Valjoux 7750 chronograph mechanism, famous for its unparalleled gait precision, has been standard.
The use of mineral and sapphire glass gives the highest resistance to scratches and cracks. Various degrees of water resistance allow you to swim freely, without having to take the watches off.
Atlantic is one of the most popular brands in Poland. Very often chosen as a gift, it becomes a sentiment and then the first choice when buying a new watch. The company has earned its reputation for top-notch workmanship and legendary reliability.
Choose from dozens of Atlantic watch models in the Zegarownia store and see how great you will look in them. See the latest models of men's Atlantic watches - Warsaw is the headquarters of our store - go there or order online!