As summer kicks off, Swatch is unveiling an exciting new collection that brings vibrant neon colours and lively details, adding a playful touch of colour to your wrists. The Neon collection draws inspiration from Swatch's beloved classics, including the iconic Chrono Grand Prix, Techno Sphere, Chrono White Horses and Skychart.
The four refreshed Swatch Neon models capture the liberating provocation of the 1980s and 1990s, evoking a sense of nostalgia for the future. The collection pushes boundaries by larger sizes, bio-sourced materials and vivid neon colours that exude an instant hit of feel-good energy. The new Swatch collection pays homage to the classic designs that long-time fans adore, while also capturing the interest of a younger audience who appreciate fashionable and playful aesthetics.
Swatch Neon To The Max is designed for individuals who want to express themselves through vibrant colours on their dial. Swatch redesigns one of its most iconic models, the Chrono Grand Prix, by adding large and bright fluorescent elements that are sure to catch the eye and boost the mood. The case, strap and buckles made of bio material are bulkier than the original version. Additionally, in selected markets, Swatch fans can opt for the SwatchPAY! model, featuring NFC technology similar to contactless payment cards. This convenient feature allows users to make payments by simply holding their wrist near a payment terminal.
The Swatch Blinded By Neon elevates the beloved Techno Sphere model to new heights, captivating adventure enthusiasts with its striking neon yellow colour. While the original model lacked numerals, had irregular hands and featured a transparent cut-out dial that revealed the movement, the Swatch Blinded By Neon is equipped with a date display. A green window positioned at 7 o'clock allows for easy viewing of the date. The cut-out dial now boasts a more intricate design and is complemented by a luminescent effect, while the case, strap, and buckles are sturdier and made of bio-sourced materials.
Swatch The Purity Of Neon breathes new life into the classic Chrono White Horses model with a bigger and bolder design and a case crafted from bio-sourced material. The white, minimalist design contrasts with the neon shades of blue, yellow and pink. Swatch Shades Of Neon boasts the brightest shade of neon pink complemented by vibrant yellow accents. The model comes with a case made of bio-sourced material as well. Inspired by the classic Swatch Skychart model, the timepiece features a convex structure, a cut-out date display and more! To accurately read the date, simply look at the orange section positioned between 1 and 3 o'clock.